post Loganair extends customer benefits by joining the Avios scheme First appeared on TD (Travel Daily Media) Travel Daily Media.
Loganair, the UK's largest regional airline, has announced that it is adopting Avios as a loyalty currency for its Clan Loganair loyalty program in 2025. The partnership makes LoganAir the seventh airline to join the global Avios network, which includes British Airways, Iberia, Aer Lingus, Vueling, Qatar Airways and Finnair.
Loganair Chief Commercial Officer Luke Lovegrove said: “We strive to add value to our customers at every stage of their journey and partnering with IAG Loyalty to accept Avios as the currency of our Clan program is a significant development that will mark an important development. A world of new convenience for our customers.
“We are excited to bring these changes to life in 2025 and look forward to welcoming both Clan and Avios members on board.”
With Loganair joining the Avios network, customers will enjoy seamless earning and redemption opportunities across a growing portfolio of global airlines and destinations.
“Veronica Vickers, Chief Growth Officer at IAG Loyalty, said: “We are thrilled to welcome Loganair as the newest member of our Avios family, marking a significant milestone as our seventh airline partner. With the addition of Loganair, we are now able to offer customers even more opportunities to earn and redeem Avios across our vital domestic network in the UK and beyond, offering even more choice and value. This is another step towards achieving our ambition to make Avios the most flexible and widely accepted travel loyalty currency worldwide.”
Currently serving more than 1.5 million passengers annually on nearly 70 routes, Loganair plays a vital role in providing lifeline services to some of Scotland's most remote communities, as well as connecting regional centers such as Glasgow, Edinburgh, Aberdeen, Inverness and Newcastle. London Heathrow.
The airline's integration with the Avios network will significantly increase customer benefits, strengthening its already strong partnerships with airlines such as British Airways through its existing codeshare agreements.
The conversion to Avios – which will be automatic for existing Clan LoganAir members – will bring a range of rewards and opportunities to loyalty program members. Members of both Clan Loganair and British Airways Executive Club will now be able to consolidate their Avios balances and redeem Avios on their respective networks.
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