Minor Hotels Europe and the Americas announced the upcoming addition of NH Collection Alagna Myrtillo Rosso to its portfolio of high-end NH Collection hotels and resorts brands in Italy. Located in the heart of the Pennine Alps, the four-star property will undergo a renovation process and officially open its doors under the new brand in March 2025.
NH Collection Alagna Mirtillo Rosso, located in the town of Alagna Valsaccia at the foot of Monte Rosso, is suitable for all travelers but ideal for families and ski lovers. The hotel is just a few minutes from Alagna, a cable car, which takes visitors to the Monte Rossa ski hotel, an area that connects three valleys – Valcia Valley, Gressoni Valley and Champloc Valley, where ski enthusiasts can enjoy 150 km of Piedmont and Slopes in the Aosta Valley.
The hotel has 56 guest rooms, a wellness center divided into an area of 300 square meters for adults with an indoor and outdoor pool, a salt flotation pool, a whirlpool, two saunas, a Turkish bath, experiential showers and four treatments. rooms; and another area of 400 square meters for families with an indoor and outdoor pool. In addition, guests can enjoy the spacious garden, which has a children's play area and sun loungers. The hotel offers breakfast, lunch and dinner in its restaurant, with a full board and a la carte menu.
Lara Ponti, owner of Hotel Mirtillo Rosso, commented: “Collaboration with Minor Hotel Mirtillo Rosso is a great opportunity for those who work here and for all of Valsecia. Being part of such a relevant international group is an opportunity for development, but also recognition of the value and beauty of this side of Monte Rosa. With Minor Group, I share the search for a sustainable business model, with strong values and deep local roots, through a focus on people and respect for the environment.”
“We are very pleased to announce that in the heart of the Alps, such a special property will become part of our portfolio, in a country as important to us as Italy, the European country with the second largest number of small hotel properties,” said Minor Hotels CEO Dilip Rajakaria.
This acquisition strengthens the portfolio of the NH Collection brand, which is celebrating its tenth anniversary and is present in Italy with 17 hotels in the country's main cities: Rome, Milan, Florence, Venice, Taormina, Genoa, Verona and Turin, among others.
The brand is present in the Piedmont region, particularly in Turin with NH Collection Torino Piazza Carlina and NH Collection Torino Santo Stefano.
Minor Hotels Europe & America has a total of 60 properties in Italy under the Anantara, Tivoli, Avani, NH Collection, NHO and NH brands.